About Us

Hawelka Event Promotion specialises in music marketing, music promotion, artist management and label services. We have successfully been working with a variety of well-known artists for many years.

We offer customised online marketing and social media activities for artists and since we have our own record label, we can also take over the digital music distribution. 

As event promotion agency we have direct connections to the artists and represent artists such as Bianca Aristia (The Voice of Germany), Zacharria (Australian Idol), Thomas Godel (Top 50 DJ) and many more. 

Our Team

​Claudia Ergenzinger - Managing Director
Claudia is an experienced marketing and promotion professional with a solid track record in the entertainment, music, promotion and marketing industries. She is also the owner of Claudia eRecords, a record label founded in 2016 to offer additional and extended services to existing and new artists.

With degrees in Digital Marketing and Business Marketing, Claudia focuses on discovering and nurturing new talents, developing marketing strategies, improving and managing artist social media presence, defining strategies and business plans for artists, and identifying new trends. Claudia co-founded Hawelka Event Promotion and is now the sole owner of the agency. 

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​JJ Goenen  - Artist Scout/Artist Manager & Music Promoter
JJ was born and grew up in Berlin, Germany, where she enjoyed the variety of the Berlin music scene. Her love for music grew fast and soon there was not a day without music in her life.
After successfully completing her education in Germany, she travelled to Australia for a 3 month visit. There she lived in Sydney and immersed herself into the Australian music scene.

Back in Germany she completed a 3-year apprenticeship in the insurance industry. JJ especially enjoyed the customer service side of the industry, where she used her experience and intuition to discover the individual needs of her customers in order to provide a great experience to them. She now brings these skills into her role with Claudia eRecords to work with our artists and to help find the most suitable and tailored solutions for them.

After a decade as a professional, she decided to travel again and finally settled in Australia.
Taking the scenic route from Sydney to Brisbane, she finally joined Claudia eRecords to share her love for music with our artists, to assist them on their way to success and to guide each artist while respecting their individuality.

JJ always keeps her ears open for THAT VOICE that could be IT, and now holds the position as artist scout in Claudia eRecords and Hawelka Event Promotion. She also gets involved with music distribution and music promotion as well as artist management.

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Livia Veser -  Artist Management & Music Promoter
​Livia is responsible for the artist management and music promotion. Her academic interest in music and the love of the industry makes her the ideal addition to our team. Livia has already plenty of experience in the music industry as well as in the booking area (e.g. Saarklang Festival in Germany) where she already connected with many musicians.

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